Consider this… 77% of companies have already initiated digital transformation initiatives, but only 35% of these projects are successful1. It's a sobering thought, but it also means that Channel businesses are in an ideal position to offer a solution, delivering integrated combinations of solutions to fulfil their customers' unique digital transformation goals.
While Channel businesses may already have a connectivity offering as part of their solution portfolio, customers' evolving connectivity requirements mean that these will likely be showing their limitations. But this means it's time for the Channel to do what it does best and solutionize! As with other technologies, connectivity continues to evolve in response to shifts in the landscape, so the technologies needed to meet even the most stringent customer requirements are already here - it's simply a question of deploying them in ways that support new models of working, optimising efficiency and security while reducing costs and complexity.
It's certainly a challenge, but Channel businesses that are able to deliver this new breed of connectivity will quickly become an integral part of their customers' day-to-day operations and long-term business growth. So, with that in mind, let's take a closer look at two of the most important connectivity solutions for Channel businesses: SD-WAN and SASE.
- Modern networks are Cloud-ready by design. Cloud transformation is a growing priority across multiple sectors, where the highest levels of flexibility, agility, and scalability are now required. This means networks must be designed with the next generation of Cloud-based applications and multi-Cloud environments in mind, ensuring these deliver the full range of potential benefits, without any compromise in terms of cost control and security. This will also open up numerous opportunities to support your customers' long-term Cloud transformation goals, further establishing you as essential to their ongoing growth.
- Scalability is key. More than ever, business is highly interconnected, with employees and data widely dispersed across multiple regions. As a result, customers expect more than simple cross-site connectivity, specifically the ability to rapidly scale up and down as their requirements evolve, whether that's expanding their business into new regions, or simply managing seasonal peaks and troughs.
- Hybrid working is here to stay. Employees across the public and private sectors are now connecting and collaborating in the office, from home, and on the move, which means connectivity must be designed and deployed with this in mind. With the right network as the foundation, you will be well-placed to offer additional solutions to support these new working models, such as next-gen UC platforms that enhance the hybrid working experience.
- Cyber security must be fully integrated. The evolution of modern networks has meant a range of new attack vectors have been created, which bad actors already seek to exploit. This way, your customers will enjoy complete peace of mind that the integrity of their data will always be maintained, no matter what. In other words, it's time to embrace the ongoing convergence of networking and security, with the application of corporate security policies at the edge intelligently automated and the latest threat intelligence acted upon.
- Offer a holistic view of all network traffic. As more and more organisations embrace the next generation of perimeterless networks, internal IT teams often struggle to maintain an accurate, real-time view of key performance and security metrics. The ability to consolidate this information into a single, intuitive pane of glass is therefore an important aspect of establishing yourself as your customers' primary connectivity partner.
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